Rationale Design

Rationale is a multi-disciplinary design studio specializing in graphic design located in Seattle, USA. Projects range from corporate identity systems, user interfaces, websites, posters, packaging, publications and more.

Freya's Bazaar

Promotion

This invitation for a local artisan craft fair is printed on a heavy kraft paper and changes from year to year, each time featuring a new phrase. Using one color and two typefaces, a great variety of future possibilities are opened by varying these in inventive ways.